Booking.com Says This Florida Beach Town Is America’s Most Googled Fall Destination

A survey involving 32,500 respondents across 35 countries and territories, combined with analysis of aggregated accommodation search data, recently revealed that Fort Myers, Florida, is the top trending fall destination, according to Booking.com.

The online travel company reports that 41% of U.S. travelers are planning trips for the upcoming off-season, with many looking to avoid big crowds and find a better value. Searches for the city have increased more than 215% over last year, more than any other destination in the nation.

clock at Fort Myers, Florida
Photo courtesy of Lee County Visitor & Convention Bureau

Why Visit Fort Myers This Fall?

With fall outside the peak tourist season, fewer crowds and lower rates are two of the biggest reasons travelers are focused on Fort Myers, but there are plenty of others. 

The Beaches

Fort Myers is renowned for its soft, powdery sand beaches and turquoise waters. With fall temperatures averaging in the 80s, the pleasantly warm weather is ideal for spending time on seven-mile-long Fort Myers Beach. VisitFlorida.com calls it “paradise heaped with sugar sand.” Visitors can take part in water sports like paddleboarding or simply relax beneath an umbrella, breathe in the salty sea air, and gaze out at the endless vibrant blue. 

Families with kids might head to Lynn Hall Memorial Park. It includes a sandy beach, a pier for fishing, and a playground for the little ones. The four barrier islands between Fort Myers and Bonita Beach, part of Lovers Key, are easily accessible too. Boardwalks make it easy to explore the two miles of pristine sands. Shell collector? Captiva and Sanibel islands are some of the country’s best for shelling, including lightning whelks, Scotch bonnets, and rare junonia. 

The Downtown Hub 

Historic Fort Myers River District, stretched along the scenic Caloosahatchee River, serves as the downtown hub. It’s filled with charming brick-paved streets and palm-lined sidewalks that are fun to explore in between your time at the sand and surf. It hosts a wide range of eclectic shops, antique stores, independent galleries, craft breweries, bars, and landmark eateries like The Veranda, a renowned restaurant serving upmarket Southern cuisine. 

On the first Friday of every month, there’s an art walk with open galleries, visual arts, and local vendors. If you’re here on the third Friday of the month, enjoy the music walk featuring live street performances ranging from rock to jazz. 

 Port St. Lucie
Photo by © Richardpross | Dreamstime.com

Port St. Lucie Lands at No. 2

If you’re looking for an alternative, Port St. Lucie was No. 2 on the list with a 195% increase in year-over-year search growth. It’s also ideal for a peaceful, budget-friendly fall escape with comfortable temperatures for beach activities, including warm ocean water for swimming.